  |
  
|
 |
 |
  |
  |
|
Sacramento Municipal Utilities District Annual Report
When SMUD awarded its 2004 annual report to Wallrich Landi the utility specifically requested a report that was more lively and engaging than previous years’ efforts, created by other design firms. Consequently, we used a vibrant color palette, action photographs, factoids, sidebars and custom graphics all contained in a tight grid. Placing high-contrast elements side-by-side within the design made the content pop. Not only did the report garner praise from the entire SMUD organization, it was recognized by the IABC, Sacramento Crystal Awards. |
|
studio | team | basics | capabilities | process | sketchbook | resources | portfolio | spotlight |