Wallrich Landi Integrated Marketing Communications, Sacramento

 

 
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Publication Design

City of Sacramento Legislative Platform

This City of Sacramento legislative guide, intended to influence action among lawmakers at the State and Federal levels, was a first-ever production for the City. With a very lean budget and just two weeks to organize the complex content, design and print the piece, Wallrich Landi pulled out all the stops. A smart color-coding system keeps all 41 issue-related inserts straight, and logically sorts them as State or Federal concerns. The piece was delivered on time and was so well received that the City required a reprint almost immediately.

 

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